The best-loved stripe – from 1976 to today
Read article
It’s hardly surprising that many people associate Polarn O. Pyret with stripy and comfortable cotton garments for children. Our classic blue and red stripes have a long history stretching back over 40 years. Read on to find out how this popular pattern was born!
Soon after Polarn O. Pyret started in the early 1970s (when our name was just Pyret), designer Gunila Axén created basic clothes with the unique stripes that we now call PO.P Originals. The most important aspect for Gunila was ensuring that all these garments were both attractive and practical, and this has been Polarn O. Pyret’s signature ever since.
PO.P Originals
Soon after Polarn O. Pyret started in the early 1970s (when our name was just Pyret), designer Gunila Axén created basic clothes with the unique stripes that we now call PO.P Originals. The most important aspect for Gunila was ensuring that all these garments were both attractive and practical, and this has been Polarn O. Pyret’s signature ever since.
Design that lasts
Over 40 years have passed since the launch of our stripes and we can proudly say that, while other patterns come and go, our stripes have an enduring appeal. We continue to make functional garments in a play-friendly design, clothes that let children be children! And our range always contains our signature stripes in red and blue, season after season. Now these striped garments are also GOTS certified.
