A soft start

... is our limited capsule collection for babies and children – created for a new season filled with play, movement and new routines. Playful prints, soft fabrics and comfortable fits come together in pieces designed for both everyday life and little adventures. Inspired by the colours of autumn, the collection blends warm tones with bright accents in styles that are easy to mix and match. Whether you're preparing for the start of school, nursery days or simply refreshing the wardrobe with new favourites, you'll find everything gathered here.

The collection features comfortable, play-friendly clothing for both babies and children. Discover soft sweat sets, cosy tops and matching outfits that keep up with every part of the day – from morning drop-offs at nursery to afternoon playtime. For the littlest ones, there are matching bodysuits and leggings in soft fabrics that offer freedom of movement and all-day comfort.

A soft start is defined by its playful prints and thoughtful details. Discover our much-loved dog print alongside colours and patterns designed to spark curiosity and bring joy to everyday dressing. Each piece has been created to work effortlessly together, making it easy to build versatile outfits for weekdays and weekends alike.

Among the collection favourites are the fluffy teddy fleece jacket and a fun backpack that quickly becomes a favourite companion for nursery, school and weekend outings. Together, they create a collection that feels as practical as it is inspiring.

A soft start is designed for children who are ready to explore the world, and for parents looking for clothing that works beautifully for everyday life. With soft fabrics, comfortable fits and play-friendly details, getting dressed for the season is effortless. Discover autumn’s new favourites for babies and children – perfect for the start of school, ready for nursery and made for all the little and big moments in between.